The authorities recognize the importance of economic independence of the media, President of Ukraine Viktor Yanukovych said at the opening of the 64th World Newspaper Congress and the 19th World Editors Forum, the press service of the head of state reported.

"Only economically independent media can be completely free of any control," he stressed.

The President noted that in the near future, the authorities will deploy efforts to create favorable economic conditions for the development of printed publications. According to him, it means, in particular, the conservation of benefits of the VAT refund for the press and book publishing.

The head of state also expressed a hope that the recently adopted law on principles of the language policy, which allows to print advertising in the state and the common regional languages will improve the competitiveness of publications.

On behalf of the head of state, the Cabinet is preparing amendments to the law on the establishment of standards to ensure public with agencies of periodical press trade and the facilitation of land provision and premises to open such outlets.

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