Ministry for culture and tourism of Ukraine agreed with TV company CNN on broadcast from November 10 to December 28 a commercial “Ukraine. With beauty, yours”, which demonstrates cultural uniqueness of Ukraine, press office of the Ministry informed.

The Ministry initiated the first world information campaign of the country to show the tourist potential of Ukraine.

The commercial will be translated on CNN 428 times. According to Ministry’s expectations, the commercial will be seen by 143 million people in 150 counties of the world. The project is aimed at attraction of foreign investors and tourists in Ukraine.

The initiator of the project is minister Vasyl Vovkun, director of the commercial is Lesya Sanina.

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